Tag Archives: Phoenix
The Heart Attack Grill – brutal honest marketing that works
Posted on 19. Jan, 2010 by Jonathan Cherry.
Mmmm - makes ours a double
A doctor in the US has given up on trying to convince people to live healthier lives and has decided to profit rather from their desire to kill themselves.
He’s opened a greasy burger joint called the Heart Attack Grill – no jokes – that specialises on serving food your dog would die eating. Unsurprisingly the place in Phoenix, Arizona has become wildly popular with fat people wanting to gorge their arteries with crap.
There is nothing but burgers – named after bypass surgeries, according to their prodigious sizes and stupendous caloric content – real fries, and “heavy” soft drinks. The waitresses are unashamedly sexy, dress in naughty nurses costumes and carry out mock “checks” on their “patients” before, during and after they’ve eaten, in order to see if they’re up to it. [via]
Yummy. But at least they’re honest and blatant about exactly what you’re getting there.
Website: The Heart Attack Grill
