Tag Archives: Old Mac Daddy
Redesigning the hotel: 9 Hours capsule hotel
Posted on 02. Aug, 2011 by Jonathan Cherry.
If you love taking instructions and bland colour combinations in your environment – then the 9 Hours capsule hotel in Japan is for you.
We’ll stick to the Old Mac Daddy thanks.
[thanks Rob]
A fantasy Metalmophosis at the Old Mac Daddy
Posted on 24. Aug, 2010 by Jonathan Cherry.
Elgin is not exactly the first location that springs to mind when you think of a weekend away. But having spent just a night at the Old Mac Daddy trailer park – we’ve been enlightened.
We’ve been fans of Jody Aufrichtig and his team for many years now [last year Jody even spoke at our BRAND HOOLIGANS conference], but with the Old Mac Daddy experience you can literally witness a crazy, magical dream that has strung to life on the side of a small mountain in Elgin. The blood, sweat and beers in creating this fantasy has given the wood in the main barn and pool area a beautiful finish. We stayed in the Grolsch sponsored Metalmorphosis trailer, which is best described as Vegas in an apple orchard. We were thinking that we’d have to slum it somewhat and went prepared with blowup mattress and Wetwipes, but frankly there was no need for such silliness. Apart from a lack of permafrost, we could have been in a 5-star Swedish snow villa. The trailer itself is magnetic [so don't take a date with a metal plate in her head - otherwise the stay may get more eventful than you anticipated], comes with a giant jigsaw on the ceiling, magnetic lights, an interactive pin-cushion and board games. Our Smeg fridge wasn’t packed to the hilt with beer, but Jody made quite sure that the draft Grolsch was flowing freely during the rugby.
The park itself is quiet enough to give you a break from everything, but not disconnected enough that you’ll forget your Twitter password. We were planning on going on a bit of a trail run the next morning (as one does when presented with pristine mountain tracks and flowing acres of fynbos), but the rain – a raging hangover and general laziness put pay to that one. Next time!
Our plan is to go back over a series of visits and systematically work or way through all of the themed trailers. Words only tell half the story – so here are a few snaps that we took for the rest of it.
