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	<title>Comments on: Chicken Licken and KFC: Pregnant seems to be the flava of the month</title>
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	<description>Trends and Innovation</description>
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		<title>By: Gareth Cotten</title>
		<link>http://www.cherryflava.com/cherryflava/2010/02/chicken-licken-pregnant.html/comment-page-1#comment-4365</link>
		<dc:creator>Gareth Cotten</dc:creator>
		<pubDate>Mon, 08 Feb 2010 14:50:03 +0000</pubDate>
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		<description>Okay, you got me...

TheSkim is carrying my child!</description>
		<content:encoded><![CDATA[<p>Okay, you got me&#8230;</p>
<p>TheSkim is carrying my child!</p>
]]></content:encoded>
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		<title>By: Jonathan Cherry</title>
		<link>http://www.cherryflava.com/cherryflava/2010/02/chicken-licken-pregnant.html/comment-page-1#comment-4358</link>
		<dc:creator>Jonathan Cherry</dc:creator>
		<pubDate>Sat, 06 Feb 2010 10:23:30 +0000</pubDate>
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		<description>Do you have some exciting news to share with us Gareth?</description>
		<content:encoded><![CDATA[<p>Do you have some exciting news to share with us Gareth?</p>
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		<title>By: Gareth Cotten</title>
		<link>http://www.cherryflava.com/cherryflava/2010/02/chicken-licken-pregnant.html/comment-page-1#comment-4352</link>
		<dc:creator>Gareth Cotten</dc:creator>
		<pubDate>Fri, 05 Feb 2010 14:40:42 +0000</pubDate>
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		<description>Have also noticed the whole &#039;pregnant&#039; theme underlying a number of ads and campaigns recently, on TV and in print media...

To my mind, they&#039;re tapping into the mentality that this is the time of year when most people realise that they are actually pregnant.  Think about it:  When are most babies conceived?  Christmas holidays.  Fast-forward to 4-6 weeks later, and your woman comes to tell you that she&#039;s late (and not for work).  Give it a few days to sink in, and all of a sudden, that&#039;s all that&#039;s on your mind.  See an ad with that theme in it, and the brand is gonna stick in your head that much more...</description>
		<content:encoded><![CDATA[<p>Have also noticed the whole &#8216;pregnant&#8217; theme underlying a number of ads and campaigns recently, on TV and in print media&#8230;</p>
<p>To my mind, they&#8217;re tapping into the mentality that this is the time of year when most people realise that they are actually pregnant.  Think about it:  When are most babies conceived?  Christmas holidays.  Fast-forward to 4-6 weeks later, and your woman comes to tell you that she&#8217;s late (and not for work).  Give it a few days to sink in, and all of a sudden, that&#8217;s all that&#8217;s on your mind.  See an ad with that theme in it, and the brand is gonna stick in your head that much more&#8230;</p>
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