American Apparel are looking for the best bottom in the world
Posted on 11. Feb, 2010 by Jonathan Cherry in Advertising
Controversial American clothing retailer, American Apparel, are looking for new bums. They got tired of the old ones and are hunting fresh ones. So they’ve launched an Internet search where you can upload your own behind [in hopes of becoming the new AA intimates bum of American Apparel] or just browse and vote for your favourite.
Seriously – only a brand like American Apparel would be brazen enough to host a Hot or Not bum ranking campaign and label it advertising. We can’t make up our minds as to whether it’s a great advertising idea or just soft porn
Note: We have no affiliation with the contestant who is calling herself ‘cherry’ and is currently ranked in 10th place.
Check it out here [NSFW (slightly)]










