Cherryflava

The Sydney International Food Festival plays with their food

Posted on 14. Sep, 2009 by Cassandra in Advertising

Flag of India

This new campaign by WHYBIN/TBWA is enough to make your stomach wish you had eaten more breakfast before leaving for the office on a Monday morning.

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The idea of molding various national flags from foods typically found within each country was done in order to promote the Sydney International Food Festival which is set to start on October 1st of this year.

Greek Flag

The agency creatively used a number of flags from all over the world in order to make this work. The French flag was made up of cheeses and grapes, the Japanese flag was made up of sashimi, and the Italian flag was made up of pasta, basil, and tomatoes ['gurrgle gurrgle' goes our tummys].

Austrailian Flag

Apparently our Moms were wrong to tell us not to play with our food after all?!

Website: Sydney International Food Festival

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Tags: Flags of the world, Food, Playing with Food, Sydney International Food Festival