Cape Town firefighters become the target of Snickers bars
Posted on 19. Mar, 2009 by Jonathan Cherry in Branding
Knowing how closely the makers of Bar One like to associate themselves with firefighting and the 25-hour day that their product is said to provide, the ad agency responsible for Snickers bars [that being Net#Work BBDO Cape Town] sent the Cape Town firefighters a care package this week encouraging them not to stop as a cheeky bit of guerrilla PR.
Seems like the crew were pretty stoked with this gift judging from this pic. [thanks Mike]
2 Responses to “Cape Town firefighters become the target of Snickers bars”
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Bruce Turpin
19. Mar, 2009
Nice to see an agency giving back! Who does Snickers?
Mike
19. Mar, 2009
Net#Work BBDO Cape Town.