Beans beans are good for your...holiday to Japan

We're not too sure why we like this marketing idea done by a travel agency to encourage poeple to save money for a holiday [cause it's very lateral and a bit higher grade for the average plonker], but we do.

Zuji have embarked on a marketing campaign where they're selling everyday products at ridiculously low prices. First up. tins of baked beans for just 10c.

In one week they apparently sold 10 000 tins of beans and helped thousands with their budgets to sit on the beach and bake.

[via The Hidden Persuader]