Comments on: Future advertising trends – according to Leo Burnett

By: Jemma

Jemma — Sat, 14 Jan 2012 15:29:05 +0000

Ultimately we know the direction the world is moving in. Eventually I do agree that we will hit a point where advertising is everywhere.

You might eventually be able to get paid for having it in your home so that brands can market to your kids.

By: Bob Miller

Bob Miller — Thu, 27 Oct 2011 14:08:40 +0000

I’m afraid I have to disagree with Leo Burnett on this one. Government regulation is probably going to prevent rampant advertisements in urban centers.

By: Reece

Reece — Mon, 26 Sep 2011 12:14:52 +0000

I have been followin the trends in advertising and have noticed how mobile advertising is becoming ever increasingly popular. With a greater number of people owning smartphones, and being carried around with us 24/7, it is becoming the fastest growing advertising medium.

Mobile adverising is very different to other mediums in that it is very personal and can easily be viewed as intrusive, more so than any other platform. It is therefore really important not to turn your audience off – this goes for all advertising.

By: Mark

Mark — Fri, 16 Sep 2011 02:36:35 +0000

You can see it’s already starting to become a reality – but so is the human counter-balance, i.e. how subconsciously we are able to switch-off or simply ignore forms of advertising that only a few years ago would have grabed our attention. Now we don’t give them a second look/thought.

By: Harry Klitza

Harry Klitza — Fri, 02 Sep 2011 06:42:24 +0000

People are becoming more and more immune to advertising each and every day. But it’s still going to compound and multiply as each year progresses.

This is unfortunately causing more and more people to become numb and dull down their senses. If we paid attention to every advertisement without having this “immunity” we would all go crazy!

But with increasing advertising “following us around” it is becoming increasingly difficult for all the “influence” around us not to have any type of effect.

Advertising is a locomotion train that isn’t going to stop anytime soon…

By: Ian Jones

Ian Jones — Wed, 17 Aug 2011 14:37:18 +0000

I have to agree with Sophia that advertising will only continue to expand in the future. It’s already a huge industry, yet there is still huge potential which as of yet is unexplored. The fact that big screens are already in existence in big cities is surely a clue as to what is to come. I think the prevalence of these will increase considerably, particularly as more sophisticated technology becomes available. It’s true that control will inevitably prove to be an issue; advertising has never been unregulated and this will certainly not be the case in the future. It seems to me that more stringent measures will be necessary in order to control the spread of advertising to multiple platforms.

By: Sophia Anderson

Sophia Anderson — Tue, 31 May 2011 07:38:46 +0000

Even at this time, advertising could be seen everywhere, inside and outside your house. These companies want to expand their markets and income that’s why they all advertise via billboards, television, radio, magazines, internet, everywhere. So, there’s no doubt that advertising will be a big trend in the future with the help of new technologies.

By: Amy Smith

Amy Smith — Sun, 29 May 2011 14:47:20 +0000

Advertising is always present anywhere.Future advertising trends is possible now. We just unconscious the presence of it.

By: Modesta Cordova

Modesta Cordova — Wed, 25 May 2011 13:25:48 +0000

Advertising is everywhere. From the moment you wake up and from the moment you sleep. The future advertising trends are realistic and some of can be already be felt.

By: Richard May

Richard May — Tue, 15 Feb 2011 06:56:05 +0000

They are with us now, though not in the numbers we predict. It is something new and we do not mind clicking the off button to get to the intended article. When it becomes an annoyance and multiple screens popping up will be when viewers begin complaining. Maybe it can be controlled before it becomes a sizable problem.