The guy in 6B really loves Heineken
The new building ad at the top of Cape Town's Long Street for Heineken. The previous Johnnie Walker ad didn't last too long.
Copy: Irresistible since 1873.
Cherryflava is a world famous marketing company. This is our magazine dedicated to new trends emerging in business, marketing, advertising and design thinking - published daily from Cape Town.
Advertising
Category Cloud
- ADDvertising
- Ambient
- ARG
- Augmented reality
- Back to nature
- Bite-sized
- Books
- Branded content
- Brands FFW
- Cape Town
- Cherryflava conference
- Cherryflava promotion
- Cherryflava Trends Tour
- Cherryflava VIP
- Cherrypicka
- Community managed
- Cool Business
- Crowd Clout
- Current Affairs
- Dedicated post
- Design Indaba
- Design your own...
- Designed
- EnviroMENTAL
- Experiential
- Film
- Food and Drink
- Gadgeting
- Games
- Gaming
- Guerrilla
- In General
- Innovation
- Inside Cherryflava
- Insight
- MMORPG
- Music
- Niche
- Nokia Cape Town Fashion Week
- Not cool
- Outstanding outdoor
- Photography
- Pop up
- Power PR
- Promotion
- QR Codes
- Religion
- Retro
- Science
- Scissor marketing
- Second life
- Shockvertising
- Streetflava
- Swarm theory
- Television
- The Cherryflava Show
- Think Advertising
- Toys
- Travel
- Trends now
- Tryvertising
- Urban drama
- Urban Gaming
- Viral
- Web/Tech
- Weblogs
- World Cup 2010
Support
« Time's most important inventions of 2007 | Main | Toys R Us re-(Pb)rands »
November 06, 2007
TrackBack
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451aee269e200e54f8e297e8834
Listed below are links to weblogs that reference The guy in 6B really loves Heineken:
Comments
Verify your Comment
Previewing your Comment
This is only a preview. Your comment has not yet been posted.
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment
As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.
Having trouble reading this image? View an alternate.
Very clever.
Posted by: sooo | November 06, 2007 at 07:57 AM
Nice. Guy that owns the company is raking in the cash yet too poor to pay his child support.
Quality. I would n't place a billboard with a company like that- knowing the history.
Posted by: lisa | November 06, 2007 at 01:44 PM
I think this is a very clever spin on a proven method. I wonder if any of the residents received compensation. If so, they must have a great Tenants' Association.
Posted by: Ryan Watkins | November 06, 2007 at 05:43 PM
I was driving up Long Street last week and noticed this clever ad. It beats the billboard 'pollution' on the side of most roads these days. Something different for a change!
Posted by: Marcus Sorour | November 07, 2007 at 01:10 AM