Comments on: Pick n Pay pays R110 million to pick a logo

By: Bob

Bob — Thu, 29 Oct 2009 19:11:37 +0000

Why they change good brand name, like P n’ P is? Make me wonder, why Mercedes, BMW, Ferrari, Harrod’s etc.didn’t changed their name/logo yet…

By: phr0ggi

phr0ggi — Fri, 23 Nov 2007 12:01:05 +0000

Just a quick observation: the lower case “i” is dotted in the payoff but not in the brand name itself. Deliberate or plain shoddy?

By: Richard Catto

Richard Catto — Thu, 22 Nov 2007 03:59:01 +0000

Dave Duarte: “I wouldn’t pay more than R5000 for this logo.”
And I wouldn’t pay even 2c to get Duarte’s opinion on anything. The guy is just being meaninglessly negative.
The old PnP logo was seriously dated.
The R110 million PnP is spending is not just to develop a jpeg image. It’s too rebrand their stores, their packaging.
That’s a lot of things to change.
Maybe Duarte et al are just too stupid to comprehend this?