Cherryflava

Planevertising: Jet-fueled billboards

Posted on 13. Sep, 2007 by Jonathan Cherry in Advertising

We remember that a couple of years ago SAA painted on of their 747’s in hideous colours in an apparent celebration of managing to send an entire Olympic team overseas without loosing all of their luggage.
That plane is probably still lurking around, ’cause it would have been too expensive to repaint the thing.
But, in an ongoing strategy to milk more money out of their human trafficking business model, other airlines are selling fuselage space as an advertising canvas.

Ah Snoopy – yes please…

…coffee, tea or the Simpson’s movie?

…something from the duty-free trolley perhaps?

So will all this brand extension lead to lower airfares going forward?
Don’t be silly.

[see more - mainly from Japan - here]