Fantasy brands
Branding

Fantasy brands

Building a compelling fantasy brand is all about the ancient art of great storytelling. Luxury brands need the illusion of fantasy to make us lust…

Blame Apple
Innovation

Blame Apple

The President of Finland is blaming Apple for his country’s economic downturn. The Apple iPhone, he says, killed Nokia and the iPad has put a…

Maybe you just got lucky
Opinion

Maybe you just got lucky

How much does luck play into the formula of success? There are countless sources of information that are available detailing the ‘7 steps to this’…

You can’t afford to play by the rules
Innovation

You can’t afford to play by the rules

One of our favourite movies is Moneyball. It’s as much a movie about innovation as it is about baseball. If you haven’t seen it already,…

The Ride by Levi’s Commuter
Advertising

The Ride by Levi’s Commuter

There aren’t a lot of people that commute by bicycle in South Africa. We have a dedicated car culture and bicycles are largely seen as…

Why I don’t have a smartphone
Opinion

Why I don’t have a smartphone

I’m spending a lot more time at the Yuppiechef HQ these days and perhaps understandably, considering that they are the best e-commerce company in South…

Skyscrapers: Who designs like this?
Design

Skyscrapers: Who designs like this?

In an earthquake – which do you think will fare better. skyscrapers or mountains? Have you noticed that when nature creates something, it’s quite random…

Don’t give up your day job
Start up

Don’t give up your day job

Making money from your passion is not easy. You may feel that life is not worth living unless you are following your dreams and doing…

Metallica’s James Hetfield for Guitar Center
Advertising

Metallica’s James Hetfield for Guitar Center

If we were to host another Brand Hooligans conference tomorrow, James Hetfield from Metallica would be on our wishlist of speakers. Decades of heading up…

Guide to Good Business
Business

Guide to Good Business

What exactly is ‘good business’? Profit? – sure. Making a positive contribution? – probably. Saving the world? – yeah, okay. The Monocle Guide to Good…

Reebok endorse Tim Noakes with branded bacon
Innovation

Reebok endorse Tim Noakes with branded bacon

Reebok have taken Prof Tim Noakes’ message to heart and launched a Reebok branded pack of bacon. The bacon itself is a pure as the…

African Bank: Why business model design is key
Design

African Bank: Why business model design is key

If you’re an African Bank shareholder right now, you’ll probably not be in a very good mood. The JSE-listed microlender’s share price has plummeted like…

Johnnie Walker: The Gentleman’s Wager
Advertising

Johnnie Walker: The Gentleman’s Wager

Beautifully shot with rich grading and wide lenses, Jude Law stars in the six and a half minute long Gentleman’s Wager for Johnnie Walker Blue…

The wisdom of Yvon Chouinard
Innovation

The wisdom of Yvon Chouinard

Yvon Chouinard is the founder of the outdoor clothing brand Patagonia. At 74 years old, he has a wealth of wisdom and business experience that…

BMW Driftmob on streets of Cape Town
Advertising

BMW Driftmob on streets of Cape Town

Cape Town is an easy destination for car companies to shoot an ad of people doing stupid things on the road. Just point the camera…

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