It appears that the global obsession with sharing content that is either captured or dispersed via our mobile phones has reached such a level, that you kinda wonder whether people at ‘special events’ like this recent Arcade Fire concert at Coachella are even enjoying the ‘live’ moment themselves – or is publicising the fact that they are there to their network more important?

Is reality unrecognisable to us unless it’s filtered through a screen?

If we didn’t know better we’d think they were trying to capture the second coming at a religious gathering.

Where are we going with this? 24 hour a day ‘always-on’ video production of our own lives?