This ad, ‘Dear Kitten’, for Friskies will warm even the coldest heart. If Buzzfeed are now doing ads, everyone else in the industry may as well just call it quits. There’s no doubt that for now these two are appropriately promoting cat food, but just stick just about any logo at the end of this thing and you have what everyone is after.

What was that movie with Jack Nicholson that this ad’s voice-over takes its inspiration from? Oh yeah, we remember…

[thx Isabeau]