Tag Archives: World Cup 2010 ads
MTN starts to wind up the 2010 party
Posted on 27. May, 2010 by Jonathan Cherry.
We gave the guys over at MetropolitanRepublic a call after being rather impressed with the New MTN ‘Ayoba’ 2010 TV ad that’s doing the rounds at the moment. As we lead up to the World Cup – there may be a few variations on a theme that you’ll spot of these that are more city specific.
For example – here’s Durban’s edition:
If you’re wondering what Ayoba means:
It’s an evolution of expressions like ‘ayeye’ / ‘ayoyoyo’ and was first used to express approval/appreciation of good dancing.
As with most slang words, no one knows its exact origins, but it’s presumed to have started in Joburg township culture. It means delight, excitement, agreement, approval or can be used as a greeting/goodbye.
It is uniquely South African.
Now you know some South African. Use it!
[thanks David]
Hyundai: What would you trade for World Cup tickets
Posted on 20. May, 2010 by Jonathan Cherry.
Hmm – tell you what…we’re not too keen to trade anything for our World Cup passes, but we’re perhaps open to suggestions. If you promise to give him back after the tournament we might let you invite The Skim to a Grand Prix or two during the tournament, but then he’ll have to give you his tickets – not ours. He likes cars and men in shiny, logo-filled, tight suits. His eyes don’t usually move, but they do when he looks at that stuff.






