Tag Archives: Salomon
Team Salomon’s Table Mountain race
Posted on 12. Oct, 2011 by Jonathan Cherry.
If you live in Cape Town and don’t run / walk on our mountain, you’re literally disrespecting yourself.
People travel 12 hours in a pressurized, aluminum tube to just cast their gaze upon this magical chuck of rock in person. Shedding a drop of sweat on its hallowed rocks will change your life – guaranteed.
The closest you’ll ever get to heaven without dying
Posted on 13. Sep, 2011 by Jonathan Cherry.
Trail running is about connecting with the soul of the mountain. If you’ve been slack - the trail will punish you, but only to reward you a few kays later with some pristine, downhill single track through the fynbos that teleports you back to a 13 year-old you.
It’s magic – and this film of the UTMB (the greatest trail race in the world) just seems to sum it up perfectly.
via JontyFisher
Salomon Featherbed Trail Run 2011
Posted on 04. Aug, 2011 by Jonathan Cherry.
Maybe it’s because we ran this race, but we’re pretty impressed with this trailer for the Salomon Featherbed Trail Run program that’s set to air on Supersport on Monday 19h30.
It’s not just snowboarding videos that can we well produced.
Salomon: Sell the experience not the product
Posted on 24. Jan, 2011 by Jonathan Cherry.
Looks a bit like Oak Valley
Found this series of Salomon trail shoe ads, which perfectly sell the experience that the brand offers rather than harping on the product. You’re not buying a shoe – you’re investing in your freedom.
This is what heaven looks like
