Cherryflava

Using Ponds will guarantee that you score

Posted on 30. Apr, 2010 by Jonathan Cherry.

As insulting and childish as the Axe deodorant ads are to men, you have to feel the sting in the face these ads for Ponds must deliver if you’re a woman.

Clearly the makers of Ponds have conveniently stereotyped woman, who could potentially use their product, as dis-empowered females who measure their worth against their ability to score some loser who never notices her in the first place.

The clincher has to be all important sales line – Ponds Flawless Radiance: ‘Loves helping hand‘?  Jeez that’s bad. The makers of this stuff should be hauled in from of the ASA just for that and given a good hiding. It’s just not right.

Degrading, manipulative, insulting, childish, amateur and that’s just the music that cheeses the whole thing up. We’re not the target market and haven’t ever been hijacked with this thing during our daily viewing of Ramsay’s Kitchen Nightmares, but if it’s attacking you during your beloved 7de Laan we feel for you.

If you’re a horror fan – see the rest of the episodes here.

[thanks Naledi]