Cherryflava

Super Bowl viral of the moment: VW ‘The Force’

Posted on 03. Feb, 2011 by Jonathan Cherry.

We’ve been stuck at SARS all morning – so returned to find our inbox white hot with squeals and cheers for the just released VW ‘The Force’ ad.

Did somebody say Super Bowl? Go Steelers!

Darth Vader terrorises Cape Town

Posted on 26. Feb, 2010 by Jonathan Cherry.

If you thought aliens invading Joburg was scary – the good news is that Capetonians seem far more relaxed about the prospect of Darth Vader and a couple of those navy looking dudes in white plastic suits walking around Long Street. As long as the mountain is still in it’s rightful place and you can still buy crack from the guy wearing the rasta hat on the corner of Bloem Street, we’re cool like that.

Unlike New Yorkers – who got Snoop Dogg in the mix with a remixed Vader tune and were invaded by a full battalion of futuristic navy people with real guns. Makes Mr Vader strolling through the Biscuit Mill on a Saturday morning sampling organic carrots look rather peace-loving.

Maybe they should have thrown in a few of those ‘prawn’ things for more effect.

Previously: Adidas gets into bed with Darth Vader – Cherryflava

Via we-are-awesome

Adidas get into bed with Darth Vader for 2010 Star Wars collection

Posted on 15. Jan, 2010 by Jonathan Cherry.

Throw David Beckham, Snoop Dogg, Daft Punk, Neil Armstrong and Darth Vader into 60 seconds of well-shot footage with cracking soundtrack, back it up with a collection of snappy gear linked to one of the most iconic movie franchises of all time and you have geeks…and cool kids…around the world frothing at the mouth to get their money out and their weak, sweaty hands onto some Star Wars Adidas merchandise.

Have to say – we seriously dig this ad. Most have cost a pretty penny, but it’s going to pay off for Adidas in spades. The force is strong with this one.

Check out the collection here.