Tag Archives: COP17
CNN Ecosphere: Case study in a social media / experiential mashup
Posted on 08. Feb, 2012 by Jonathan Cherry.
We thoroughly enjoyed this experiential project that was created for last year’s COP17 conference in Durban. This is the final case study of the project.
Link: CNN-Ecosphere
Previously: CNN COP17 Ecosphere hologram – Cherryflava
CNN COP17 Ecosphere hologram
Posted on 06. Dec, 2011 by Jonathan Cherry.
As part of the talks in Durban – CNN have an online tool that allows you to follow the global Twitter conversation about COP17. You sign up and then hashtag your Tweets which get added to the flash tree as part of a collective global though bubble. [Check it here]

What’s even cooler is that the tree has been projected as a hologram inside the conference venue too.

Much better than that annoying Twitter stream that conference organisers wrongly believe somehow add value to the overall experience.







