Tag Archives: Capitec
South Africa’s own Capitec bank named as one of the world’s top global ‘Great brands of tomorrow’
Posted on 11. Mar, 2010 by Jonathan Cherry.
Capitec doing damn well
Lately we’ve been hearing a lot of good things about Capitec bank. And it seems like their investment in innovative thinking is paying off, ’cause Capitec have been named, along with 26 other global brands like Facebook, Uniqlo, Apple and Hyundai, as one of the global ‘great brands of tomorrow’ by Swiss-based financial group Credit Suisse.
Capitec is the only African brand to crack the list.
According to the Credit Suisse document on the list:
Using our framework and global network of analysts, we identified 27 Great Brands of Tomorrow at various stages of development that we believe will significantly outperform the market over the next three to five years as they build and leverage brand equity to grow in size, scale, and profitability.
Although we’ve never been huge fans of brand lists and stuff like that [after all Toyota was ranked 8th best brand in the world last year] it’s still a great confidence booster for Capitec and South Africa to have at least one brand being recognised as being innovative and having good future prospects by an independent research institute.
Here’s a link to the full Credit Suisse report on 27 Great Brands of Tomorrow (11mb pdf!)
