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	<title>Cherryflava &#187; Jonathan Cherry</title>
	<atom:link href="http://www.cherryflava.com/cherryflava/author/jonathan-cherry/feed" rel="self" type="application/rss+xml" />
	<link>http://www.cherryflava.com</link>
	<description>Trends and Innovation</description>
	<lastBuildDate>Wed, 08 Feb 2012 11:51:17 +0000</lastBuildDate>
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		<title>CNN Ecosphere: Case study in a social media / experiential mashup</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/cnn-ecosphere-case-study-in-a-social-media-experiential-mashup.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/cnn-ecosphere-case-study-in-a-social-media-experiential-mashup.html#comments</comments>
		<pubDate>Wed, 08 Feb 2012 11:50:15 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[COP17]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8511</guid>
		<description><![CDATA[We thoroughly enjoyed this experiential project that was created for last year&#8217;s COP17 conference in Durban. This is the final case study of the project. Link: CNN-Ecosphere Previously: CNN COP17 Ecosphere hologram &#8211; Cherryflava &#160;]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="338" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=35955609&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ff0179&amp;fullscreen=1&amp;autoplay=0&amp;loop=0" /><embed width="600" height="338" type="application/x-shockwave-flash" src="http://vimeo.com/moogaloop.swf?clip_id=35955609&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=ff0179&amp;fullscreen=1&amp;autoplay=0&amp;loop=0" allowfullscreen="true" allowscriptaccess="always" /></object></p>
<p>We thoroughly enjoyed this experiential project that was created for last year&#8217;s COP17 conference in Durban. This is the final case study of the project.</p>
<p><strong>Link:</strong> <a href="http://cnn-ecosphere.com/" target="_blank">CNN-Ecosphere</a></p>
<p><strong>Previously:</strong> CNN COP17 Ecosphere hologram &#8211; <a href="http://www.cherryflava.com/cherryflava/2011/12/cnn-cop17-ecosphere-hologram.html" target="_blank">Cherryflava</a></p>
<p>&nbsp;</p>
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		<slash:comments>0</slash:comments>
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		<title>The Walking Dead Season 2: Zombie creature movie experience</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/the-walking-dead-season-2-zombie-creature-movie-experience.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/the-walking-dead-season-2-zombie-creature-movie-experience.html#comments</comments>
		<pubDate>Wed, 08 Feb 2012 11:31:51 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[movie activation]]></category>
		<category><![CDATA[The Walking Dead 2]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8509</guid>
		<description><![CDATA[Dark cinema + live freaky zombie gurgling and snarling at unexpected cinema going is a good recipe for a unique way to advertise the upcoming season of The Walking Dead 2 on the FX Channel on TopTV. TopTV hey? Wonder if they have as much insanely irritating promo ads in the middle of shows like [...]]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/gb3I4R58oZ0?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/gb3I4R58oZ0?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>Dark cinema + live freaky zombie gurgling and snarling at unexpected cinema going is a good recipe for a unique way to advertise the upcoming season of The Walking Dead 2 on the FX Channel on TopTV.</p>
<p>TopTV hey? Wonder if they have as much insanely irritating promo ads in the middle of shows like their major competitor does?</p>
<p>[Thanks George]</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>What the world needs right now, is a stylus?</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/what-the-world-needs-right-now-is-a-stylus.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/what-the-world-needs-right-now-is-a-stylus.html#comments</comments>
		<pubDate>Tue, 07 Feb 2012 07:32:01 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Samsung]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8506</guid>
		<description><![CDATA[At least one Superbowl ad is causing a bit of a stir after the big game. The new Samsung Galaxy Note comes with &#8216;a pen&#8217; and people are confused. Steve Jobs said that pens were very 1998 and here Samsung are back in the mix with &#8216;a pen&#8217;. Twitter is abuzz with Samsung jokes and [...]]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/CgfknZidYq0?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/CgfknZidYq0?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>At least one Superbowl ad is causing a bit of a stir after the big game.</p>
<p>The new <em>Samsung Galaxy Note</em> comes with &#8216;a pen&#8217; and people are confused. Steve Jobs said that pens were very 1998 and here Samsung are back in the mix with &#8216;a pen&#8217;. Twitter is abuzz with Samsung jokes and demand for the return of the Palm device.</p>
<p><a href="http://mashable.com/2012/02/06/samsung-galaxy-note-stylus-backlash/#47183C_Gimbel" target="_blank">More</a></p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>New from OK Go &#8211; Needing / Getting</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/new-from-ok-go-needing-getting.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/new-from-ok-go-needing-getting.html#comments</comments>
		<pubDate>Mon, 06 Feb 2012 09:50:58 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[OK Go]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8502</guid>
		<description><![CDATA[Yet another insane music video by part time musicians OK Go has been released. The new music video from OK Go, made in partnership with Chevrolet. OK Go set up over 1000 instruments over two miles of desert outside Los Angeles. A Chevy Sonic was outfitted with retractable pneumatic arms designed to play the instruments, [...]]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/MejbOFk7H6c?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/MejbOFk7H6c?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>Yet another insane music video by part time musicians OK Go has been released.</p>
<blockquote><p>The new music video from OK Go, made in partnership with Chevrolet. OK Go set up over 1000 instruments over two miles of desert outside Los Angeles. A Chevy Sonic was outfitted with retractable pneumatic arms designed to play the instruments, and the band recorded this version of Needing/Getting, singing as they played the instrument array with the car. The video took 4 months of preparation and 4 days of shooting and recording. There are no ringers or stand-ins; Damian took stunt driving lessons. Each piano had the lowest octaves tuned to the same note so that they&#8217;d play the right note no matter where they were struck. For more information and behind-the-scenes footage, see <a title="http://www.LetsDoThis.com" dir="ltr" href="http://www.letsdothis.com/" rel="nofollow" target="_blank">http://www.LetsDoThis.com</a> and <a title="http://www.okgo.net" dir="ltr" href="http://www.okgo.net/" rel="nofollow" target="_blank">http://www.okgo.net</a>.</p></blockquote>
<p>No word on how much it cost as yet.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>For a Friday: It&#8217;s certainly not McDonald&#8217;s</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/for-a-friday-its-certainly-not-mcdonalds.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/for-a-friday-its-certainly-not-mcdonalds.html#comments</comments>
		<pubDate>Fri, 03 Feb 2012 09:58:15 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Streetflava]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8499</guid>
		<description><![CDATA[In a time where there&#8217;s a fast food &#8216;church&#8217; opening on every street corner [yes, news this morning is that Pizza Hut will be returning to South Africa soon] &#8211; the allure of the old seems to becoming ever more powerful. Prime Burger Restaurant, in Midtown Manhattan: For many of the guys that work here, [...]]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="338" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=35965635&amp;server=vimeo.com&amp;show_title=0&amp;show_byline=0&amp;show_portrait=0&amp;color=00adef&amp;fullscreen=1&amp;autoplay=0&amp;loop=0" /><embed width="600" height="338" type="application/x-shockwave-flash" src="http://vimeo.com/moogaloop.swf?clip_id=35965635&amp;server=vimeo.com&amp;show_title=0&amp;show_byline=0&amp;show_portrait=0&amp;color=00adef&amp;fullscreen=1&amp;autoplay=0&amp;loop=0" allowfullscreen="true" allowscriptaccess="always" /></object></p>
<p>In a time where there&#8217;s a fast food &#8216;church&#8217; opening on every street corner [yes, news this morning is that <a href="http://online.wsj.com/article/SB10001424052970204257504577152663499886758.html?mod=googlenews_wsj" target="_blank">Pizza Hut will be returning to South Africa </a>soon] &#8211; the allure of the old seems to becoming ever more powerful.</p>
<blockquote><p>Prime Burger Restaurant, in Midtown Manhattan: For many of the guys that work here, the restaurant is like a second home – some of them have been slinging burgers, making shakes, and waiting on customers at this location for decades. Opened in 1938, the place hasn’t been altered since the early ’60s, and it looks all the better for it.</p>
<p>Here the waiters and workers of Prime Burger discuss their views on their chosen profession, and the unique nature of the place itself.</p></blockquote>
<p><a href="http://www.crackajack.de/2012/02/02/prime-burger-restaurant-videoportrait/" target="_blank">via</a></p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What a 5 year old thinks of well-known logos</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/what-a-5-year-old-thinks-of-well-known-logos.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/what-a-5-year-old-thinks-of-well-known-logos.html#comments</comments>
		<pubDate>Thu, 02 Feb 2012 09:42:45 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Cherryflava TV]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8496</guid>
		<description><![CDATA[The Google Chrome logo does look like a beach ball &#8211; and often behaves like one too.]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/N4t3-__3MA0?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/N4t3-__3MA0?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>The Google Chrome logo does look like a beach ball &#8211; and often behaves like one too.</p>
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		<slash:comments>0</slash:comments>
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		<title>VW: The Dog Strikes Back</title>
		<link>http://www.cherryflava.com/cherryflava/2012/02/vw-the-dog-strikes-back.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/02/vw-the-dog-strikes-back.html#comments</comments>
		<pubDate>Wed, 01 Feb 2012 13:06:44 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[VW]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8492</guid>
		<description><![CDATA[VW have just released this &#8211; the extended version of their &#8217;2012 Game Day commercial&#8217;. Very cool. Makes us feel like we should head out for a run later today. However there&#8217;s that Star Wars theme again. It&#8217;s going to start becoming like Lady Gaga.]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/0-9EYFJ4Clo?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/0-9EYFJ4Clo?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>VW have just released this &#8211; the extended version of their &#8217;2012 Game Day commercial&#8217;.</p>
<p>Very cool. Makes us feel like we should head out for a run later today. However there&#8217;s that Star Wars theme again. It&#8217;s going to start becoming like Lady Gaga.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.cherryflava.com/cherryflava/2012/02/vw-the-dog-strikes-back.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Holes of Happiness: Mini guerilla gardens for inner city joy</title>
		<link>http://www.cherryflava.com/cherryflava/2012/01/holes-of-happiness-mini-guerilla-gardens-for-inner-city-joy.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/01/holes-of-happiness-mini-guerilla-gardens-for-inner-city-joy.html#comments</comments>
		<pubDate>Tue, 31 Jan 2012 11:26:42 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[guerrilla]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8489</guid>
		<description><![CDATA[In Joburg this could become a thriving business opportunity. Filling potholes with miniature gardens could really take off over there. Of course in reality very few would give a damn unfortunately. via Design Indaba]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/yK0N9aaXRGY?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/yK0N9aaXRGY?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>In Joburg this could become a thriving business opportunity. Filling potholes with miniature gardens could really take off over there. Of course in reality very few would give a damn unfortunately.</p>
<p>via <a href="http://www.designindaba.com/news-snippet/fixing-holes" target="_blank">Design Indaba</a></p>
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		<slash:comments>1</slash:comments>
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		<title>Odd Star Wars parody for the new XBox Kinect</title>
		<link>http://www.cherryflava.com/cherryflava/2012/01/odd-star-wars-parody-for-the-new-xbox-kinect.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/01/odd-star-wars-parody-for-the-new-xbox-kinect.html#comments</comments>
		<pubDate>Tue, 31 Jan 2012 07:27:46 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Star Wars]]></category>

		<guid isPermaLink="false">http://www.cherryflava.com/?p=8487</guid>
		<description><![CDATA[There are those that will love this &#8211; and it&#8217;s sure to sell loads of XBox Kinects. For us it just feels that the allure and mystic of Star Wars has been eroded to such an overexposed commercial level thanks to Internet memes and over-licensing. But then again, who really gives a damn. George Lucas [...]]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="335" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/Yh7XaFLAyPU?version=3&amp;hl=en_GB" /><param name="allowfullscreen" value="true" /><embed width="600" height="335" type="application/x-shockwave-flash" src="http://www.youtube.com/v/Yh7XaFLAyPU?version=3&amp;hl=en_GB" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>There are those that will love this &#8211; and it&#8217;s sure to sell loads of XBox Kinects. For us it just feels that the allure and mystic of Star Wars has been eroded to such an overexposed commercial level thanks to Internet memes and over-licensing. But then again, who really gives a damn. George Lucas is making tonnes of money.</p>
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		<slash:comments>0</slash:comments>
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		<title>To do in April &#8211; Southern Cross 3 Day Trail Run</title>
		<link>http://www.cherryflava.com/cherryflava/2012/01/to-do-in-april-southern-cross-3-day-trail-run.html</link>
		<comments>http://www.cherryflava.com/cherryflava/2012/01/to-do-in-april-southern-cross-3-day-trail-run.html#comments</comments>
		<pubDate>Mon, 30 Jan 2012 08:48:34 +0000</pubDate>
		<dc:creator>Jonathan Cherry</dc:creator>
		
		<guid isPermaLink="false">http://www.cherryflava.com/?p=8484</guid>
		<description><![CDATA[This looks radical if you&#8217;re an outdoors, fit and functional type person.]]></description>
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<p>This looks radical if you&#8217;re an outdoors, fit and functional type person.</p>
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