Archive for July, 2011
Detroit Bicycle City
Posted on 14. Jul, 2011 by Jonathan Cherry.
It used to be known as Motown or the Motor City, but Detroit Michigan is reinventing itself as a new creative hub that is increasingly connecting with itself via bicycles.
It’s amazing how cities around the world are being radically transformed by the adoption of bicycles. Perhaps the ever increasing price of crude oil is a blessing to society in disguise.
Richard Hamster drives the South African Marauder
Posted on 13. Jul, 2011 by Jonathan Cherry.
It’s season 17 of Top Gear and the team have headed once again to Joburg to drive The Marauder. We need one of these to pop down to The Kitchen in Woodstock.
The secret to happiness locked in bubbles
Posted on 13. Jul, 2011 by Jonathan Cherry.
In parts of America they ask you, “So you wanna pop?” This is not an invitation to dance, or fight or make meaningful friends – they’re referring to soda pop. And there’s something about the combination of colour, sweetness, sugar and bubbles that makes it like catnip for them. We have the same reaction to beer.
Maybe there’s a valuable branding secret right there?
Race Mark Cavendish
Posted on 12. Jul, 2011 by Jonathan Cherry.
Mark Cavendish is the fastest man on two wheels. He’s the diva sprinter in the HTC Highroad team in the Tour de France this year and there’s a pretty cool way you can race against him – even if it is just online.
Oakley have created a pretty entertaining digital race mash up that makes use of Facebook to personalise the experience for you.
Love these things.
Give it a go here.
Corporate Sustainability: The next social media?
Posted on 11. Jul, 2011 by Jonathan Cherry.
The words ‘corporate sustainability’ are being thrown around a lot of boardrooms lately and frankly the understanding of what they mean is a little vague even to experts.
There’s no doubt that business will be forced to adapt to a more sustainable model to generate a profit in future – so knowing what these words mean and how to implement a sustainable strategy into your business model will certainly be more need to know rather than nice to have.
A number of educational institutions do have courses on how to achieve this, the details of which will be presented at Spier near Stellenbosch on 5 August 2011 at a conference hosted by our friends over at Green Talent.
For details and bookings – check it out here.
In our opinion, the future of business is not just about minimising the negative side affects of how you do business or the waste from the products that you make, but maximising the power of your brand influence for the good of society.
Trend report: Closed minds Closed Wallets
Posted on 11. Jul, 2011 by Jonathan Cherry.
The world is suffering from consumption fatigue. All advertising is seen as spam and big brands are seen as the problem.
An interesting point of view regarding the future of consumerism from David Report
For a Friday: Die Vegas Show [NSFW]
Posted on 01. Jul, 2011 by Jonathan Cherry.
If you smaak Die Antwoord and dream of procreating with Jack Parow then Die Vegas Show is like the ultimate adult talk show for you [without obvious adult-like x-rated footage]
Naaaais. Just like our own Peep Show – we’re lovin’ the over-the-top Stuyvesant product placement.
