Archive for June, 2011
Coldplay concert graphics
Posted on 30. Jun, 2011 by Jonathan Cherry.
Probably to distract the crowds away from paying too much attention to the drivel they dare call music – Coldplay have hired Universal Everything to create a psychedelic background display of silhouettes and an overwhelming pyramid projection [how original] [via]
The Cosmopolitan: Inspired experiences
Posted on 28. Jun, 2011 by Jonathan Cherry.
Las Vegas, love it or love it, is at the epicenter of the wild combination of fantasy and reality. The combination of these two is a reoccurring theme here at Cherryflava – ’cause that’s what we firmly believe in.
If you want to experience how every event, retail store or product launch should be – Vegas is where your inspiration lies.
And the hottest experience spot in Vegas right now – The Cosmopolitan.
Beautiful!
Microsoft reveals interactive TV ads [sigh]
Posted on 28. Jun, 2011 by Jonathan Cherry.
Microsoft have unveiled ‘interactive TV ads’ using Kinect.
Watching this just makes us wanna kill ourselves, but maybe your experience of the idea is different.
Tesco’s virtual store everywhere you look
Posted on 27. Jun, 2011 by Jonathan Cherry.
It’s amazing how super stoked these people look to have a supermarket shoved in their direction every which way they turn.
The conspiracy files: Apple
Posted on 24. Jun, 2011 by Jonathan Cherry.
Fun point of view for a Friday
Versus Goliath – the new brew from & Union
Posted on 23. Jun, 2011 by Jonathan Cherry.
The South African beer industry is set for yet another shake up with the announcement that our favourite craft brewery, & Union, is launching Versus Goliath.
Naturally, we’ll have to repeatedly try out the packaging and contents over a period of many months to make sure that it is inline with what we love about & Union. And just from the name and look of it – we know that the world will never be the same again from this moment on.
Revenge of the Nerds 12
Posted on 22. Jun, 2011 by Jonathan Cherry.
Indie Game: The Movie is a feature documentary about video games, their creators and the craft. The film follows the dramatic journeys of indie game developers as they create their games, and as they release those works, and themselves, to the world.
It’s about geeks essentially. Very rich and powerful geeks.
How innovation happens
Posted on 22. Jun, 2011 by Jonathan Cherry.
Here’s part 3 of an interesting series that explores how innovation and creativity really works.
Worthwhile viewing.
Previously:
Everything is a Remix: Part 1
Everything is a Remix: Part 2
The secret to Apple’s retail success
Posted on 21. Jun, 2011 by Jonathan Cherry.
Cell C [amongst countless others] have tried to copy Apple with their new retail store design, CEO’s sign up on Twitter thinking they’re the next Steve Jobs and some even go as far as finding quirky, yet lame, names for certain sections of their stores – all with limited success.
So how does Apple get it’s retail experience so right?
Here’s the answer in point format:
- Stop trying so hard to make money – solve problems instead
- Believe in the goal of delighting the customer
- Continuous innovation of store design
- Attention to detail – it’s all about the experience
- Discipline – if you’re late, you’re out
- Recruit the right people – hire fans
- Loyalty – talk at the wrong time, you’re out
All backed up with great products, a mythical leader and a powerful, sexy brand. Basically the exact opposite of anything you would experience at any store at Canal Walk or the Waterfront. It’s that simple and unattainable.
For the detailed Forbes article – go here.
Projection mapping in South Africa?
Posted on 20. Jun, 2011 by Jonathan Cherry.
Another week and yet another stunning example of 3D projection mapping that is changing the face of eventing. This time it’s for Amon Tobin’s all new, highly ambitious, breathtaking ‘ISAM’ live show.
We have embarked on our very own projection mapping production right here in our brand new Cherryflava showroom. If you’d like to experience some projection mapping first hand – shoot us a mail and pop around to our Woodstock showroom.
If you’re in retail or have an event coming up it would be a shame for you not to commission some 3D awesomeness for it.
