Salomon: Sell the experience not the product
Posted on 24. Jan, 2011 by Jonathan Cherry in Advertising
Looks a bit like Oak Valley
Found this series of Salomon trail shoe ads, which perfectly sell the experience that the brand offers rather than harping on the product. You’re not buying a shoe – you’re investing in your freedom.
This is what heaven looks like
One Response to “Salomon: Sell the experience not the product”
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IsaBeauPeep
24. Jan, 2011
beautiful, it’s trail porn:)