Don’t you just wish your advertising was as annoying as the Vuvuzela?
Posted on 25. Jun, 2010 by Jonathan Cherry in Totally Whack
No World Cup news seems to be able to overshadow the global hype around the Vuvuzela.
As far as a brilliant marketing idea goes – somebody at SAFA, or the LOC, have completely outdone themselves with this one. Who knew that you could brand a country by using a very loud horn thing? It’s the ultimate ‘user-generated’ global ad campaign – that people pay be be involved with. Just goes to show – the very best ideas are simple and tap into your natural behaviour when you are totally pissed.
See: The Daily Show continues its war on Vuvuzelas – Gawker TV








