Archive for February, 2010
American Apparel are looking for the best bottom in the world
Posted on 11. Feb, 2010 by Jonathan Cherry.
Controversial American clothing retailer, American Apparel, are looking for new bums. They got tired of the old ones and are hunting fresh ones. So they’ve launched an Internet search where you can upload your own behind [in hopes of becoming the new AA intimates bum of American Apparel] or just browse and vote for your favourite.
Seriously – only a brand like American Apparel would be brazen enough to host a Hot or Not bum ranking campaign and label it advertising. We can’t make up our minds as to whether it’s a great advertising idea or just soft porn
Note: We have no affiliation with the contestant who is calling herself ‘cherry’ and is currently ranked in 10th place.
Check it out here [NSFW (slightly)]
So your client just so happens to be Viagra
Posted on 10. Feb, 2010 by Jonathan Cherry.
Viagra is one of those products that you just kinda assume advertise themselves. And in these clever print ads they do . There is no need for heavy, lengthy explanations as to the benefits of the product. Simple image + strangely shaped blue tablet and WHAM BAM – the world knows exactly what you’re selling.
The top ad featuring what looks like Judy Dench is from Finland – these two are courtesy of Ogilvy Johannesburg.
More: Next stop on the Viagra World Tour – copyranter
We are the world 2.0 [in 3D] – this time for Haiti
Posted on 09. Feb, 2010 by Jonathan Cherry.
Yup – the music biz is at it again. Singing their hearts out, but this time for Haiti.
We really wonder who benefits more – the artists with lukewarm careers looking for a bit of PR exposure or the people in Haiti who so badly need help to get back on their feet. Guess it’s better than doing nothing.
Optimal Energy: What do the next 4 minutes of your life look like?
Posted on 08. Feb, 2010 by Jonathan Cherry.
There’s been a lot of talk about ‘saving the planet’ and ‘going green’, but talk is cheap and your actions today will affect society tomorrow.
Here’s how South Africans are changing the world for the better… and no, we’re not talking about Die Antwoord.
Iron Man Macbook sticker not for the average jockstrap wearer
Posted on 08. Feb, 2010 by Jonathan Cherry.
You’re going to label yourself terrible as a nerd if you have one of these, but for those that dream about the lovechild of a MacBook and Iron Man – this is for you.
Get it - before it’s too late
If you like this kinda thing – here’s the trailer for the upcoming Iron Man 2 movie…
Cape Times: Different angles
Posted on 05. Feb, 2010 by Jonathan Cherry.
Lowe Bull have pulled out another interesting print ad campaign for the Cape Times. It’s not as powerful as the previous one [The Day Before] but acceptable all the same.
What’s in a name?
Posted on 05. Feb, 2010 by Jonathan Cherry.
Mike Ratcliffe is globetrotting and kindly sent us his favourite sign, which he spotted in the Washington DC area.
Probably the absolute worst name they could have granted this place. [thanks Mike]
The future of advertising…yada yada yada
Posted on 05. Feb, 2010 by Jonathan Cherry.
Please, pray to your gods that this does not become reality. We’d rather exist in a world where machines control us that be spammed like this. Somebody go and take care of the mo’fo that invented this AR stuff before it’s too damn late. [thx Jonathan]
Interactive shopfronts and buildings
Posted on 04. Feb, 2010 by Jonathan Cherry.
In general, city skyscrapers are damn ugly. It’s no wonder people feel tired and listless when they walk into these places. They’re not natural, or fun or inspiring in anyway. How innovation and creative thought is meant to flourish in a solid concrete block pumped full of artificial light and air conditioning is beyond us.
Kulula plane branding: Flying 101
Posted on 03. Feb, 2010 by Jonathan Cherry.
Our understanding is that aircraft paint is damn expensive. Probably because is not such a great idea to be bulleting through the atmosphere at the speed of sound with a squashed pigeon still attached to the edge of a wing – so the fancy paint eliminates that unfortunate situation.
















