Archive for January, 2010
Puma leaps off iconic logo into the 5FM studio
Posted on 29. Jan, 2010 by Jonathan Cherry.
Goodbye Kitty
For the first time in the company’s history – Puma have dropped the leaping cat off their #1 logo in favour of a silhouetted outline of Africa.
The move is to show the brand’s commitment to Africa and the 12 African football teams the company sponsors. Although we love the feline, the new and improved logo looks pretty rad to us.
Independent sources have however revealed that the energetic cat was last see this morning enjoying it’s time off and doing celebrity interviews in the Johannesburg studios of 5FM.
Hello Kitty
[thanks Brett]
Ogilvy to open pop-up idea shop in London
Posted on 29. Jan, 2010 by Jonathan Cherry.
D'you like fries with that?
Ogilvy are planning to open an ‘idea shop’ for three days in February. From 10am-6pm, February 4th – 6th at the Brixton Village Market in London you can ask the brains from Ogilvy to dish the dirt on your business challenges. The shop will offer their solutions in fields of advertising, marketing, PR, digital, social media, strategy, direct marketing, branding, design and copywriting.
They’ll also be posting the challenges and their recommended solutions on their blog which you can check out here.
Nice idea generating some good PR for Ogilvy.
Louis Gossett Jnr hates the iPad too
Posted on 28. Jan, 2010 by Jonathan Cherry.
We guess you could always use the thing as a coaster?
via Stii
Previously: Windhoek’s reply to Ras Dumisani – Cherryflava
So it’s called the iPad hey?
Posted on 28. Jan, 2010 by Jonathan Cherry.
...with wings
They could have perhaps thought of the name just a bit longer.
Two completely different ways to create awareness
Posted on 27. Jan, 2010 by Jonathan Cherry.
The first – a French AIDS awareness PSA, which makes use of stop-motion animation, a fun, engaging music score and slightly NSFW imagery.
The second – a conflict diamond PSA which through the use of grading and a very serious backing track manages to make us want to throw ourselves out of the office window in despair. [thanks Clinton]
Both have entirely different messages and objectives – but jointly the intention behind them is to heighten public awareness of an issue. Which one does a better job for you?
Tea submarine
Posted on 27. Jan, 2010 by Jonathan Cherry.
Dive...dive
In an attempt to escape today’s Apple frenzy – we’re taking shelter from geekdom in the Tea Submarine.
You guessed it – it’s a tea-infusing yellow sub for the more playful tea drinker. Down bubble. [thanks Izzie]
All aboard!
Previously:
Origami tea bags: Making tea an experience – Cherryflava
Tea-shirts – Cherryflava
Google billboard in London confirms that Cape Town will be invaded by poms
Posted on 27. Jan, 2010 by Jonathan Cherry.
Two one-way tickets to cheap booze and sunshine please mate
Even our desperate attempts to discourage tourism to South Africa with innovative ideas like the ‘kill a tourist day’ and stories about stab- proof vests still don’t seem to be having an affect in stopping the hordes of dangerous football hooligans using clever tools like the Internet to book tickets to our quiet little seaside resort.
This Google Chrome billboard was recently spotted in London – tracking the slow thoughts and keyboard action of one such out-of-control binge-drinking England supporter.
3 hours to strategise how they’re going to get into a game?
Hmmm – in this country we use something called a ticket which kinda helps when the big SAPS dude wants to feel you up without buying you breakfast first. Storming football games is frowned upon here and could land you in a place where a stab-proof vest will be thought of as foreplay.
God help that new stadium…God help us all.
Apple tablet thing ad leaked
Posted on 26. Jan, 2010 by Jonathan Cherry.
The world of geek is being frothed up to to a stiff foamy head ahead of the ‘big announcement’ from Apple scheduled to be made in a couple of days.
People are expecting Jobs to unveil a tablet type iPhone device that’ll change the way we look at porn the Internet, but nobody really knows for sure. All the same – some are so excited – they’re even making speculative ads of the ‘iPad’.
Fake – leaked…whatever. Let’s just wait for Santa Steve to climb down the chimney and all just take a deep breath before then.
Stay curious says Seth Godin
Posted on 26. Jan, 2010 by Jonathan Cherry.
This philosophy is basically what all of our conferences and workshops are based on. Step away from your desk and get out there for goodness sake.
Keeping Keeley: Axe makes a movie
Posted on 26. Jan, 2010 by Jonathan Cherry.
Keeping Keeley is an interactive digital film made for Axe deodorant in which you the viewer, control some dude’s twists and turns as he attempts to keep UK Page 3 model, Keeley Hazell, interested in him.
It works with Facebook and has loads of pics of Keeley in lingerie which will excite and amaze anyone that still reads FHM – but seriously, as an application to manage government it could well have merit.
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