E.N.P.A: Sneezing puppy perfume
Posted on 22. Oct, 2009 by Cassandra in Advertising

Cute and cuddly sneazing puppy
This ad was done by Ente Nazionale Protezione Animali (E.N.P.A.), an animal protection organization, and Milan ad agency Lowe Pirella Fronzoni.
It was made in order to help fight the effects of cosmetic testing on animals, and urges people to send a text and donate one euro in order to help these suffering animals.
Although the concept of the image is probably meant to repulse you, it starts to do the opposite, if you look at it long enough. All we can seem to think about is, “aw how cute, look at the sweet little sneezing puppy. Where can we get one?”
Maybe they should have used an older feeble dog or a mangy looking cat? Then again, maybe the cuteness was the point.
Website: E.N.P.A.








