Best South African ad of 2008
Posted on 10. Dec, 2008 by Jonathan Cherry in Advertising
It’s not an easy choice.
My number 2 ad of 2008 is emotionally our favourite, but because strictly speaking it was produced by a predominantly non-South African outfit…it falls back slightly to the runner up spot.
It’s still lump-in-your-throat stuff and the shot at 0:25 is probably the best of the year. [video link]
But our number 1 South African TVC of 2008…goes to VW Golf GTi ‘Dreams’…
The Marilyn Manson ‘Sweet dreams’ cover backing track, the telling of a story without using words, the grading the seamless transitions. It’s 60 seconds of class and as we head boldly into an economic downturn its not likely you’re going to see another car ad like it for some time.
Our No. 3 is the Vodacom ‘African dictator’ ad.
No. 4 the Steers Split screen eye detector ad.
No. 5 a tie between the Audi Gymnasts TV ad and latecomer Nando’s Evita Bezuidenhout A & C ad
3 Responses to “Best South African ad of 2008”
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Des
11. Dec, 2008
Number two is a super sexy ad – of course I would have been even more impressed if the kids at hunts had made it for adidas…. the whole impossible is nothing vibe – you know stuff like brand promises and positioning statements, blah, blah, etc.
Wineou
14. Dec, 2008
Could you find a place in your top ten for the latest “Eish” ad?
rob
17. Dec, 2008
i don’t think that’s marilyn manson