Cherryflava

Quantum Code promotes new James Bond film in Oz

Posted on 13. Oct, 2008 by Jonathan Cherry in Advertising

Using QR Codes, online videos, telephone numbers and real life addresses – the new Bond film ‘The Quantum Solace’ is being introduced to Aussies with an ARG courtesy of Sony.

With our own staging of commercial ARGs here in Cape Town, it’s always good to see this exciting medium being used as an official marketing launch platform.

Website: The Quantum Code
More: The Quantum Code is coming – Gizmodo
See: YouTube videos from Constance NewLove – YouTube

And on that note….

Many thanks to our own urban game sponsoring partners: Nokia, Coffeeright, Jack Black Beer and Red Bull and Felix Unite for Saturday’s Dimension Data event.