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Posted on 20. Oct, 2008 by .
Found on the streets of London – this wilting, dying memorial of flowers with a sign reading ‘in loving memory of the boom economy’.
At least the guerrilla street artists are having fun.
[via and ]
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Posted on 17. Oct, 2008 by .
We’ve done a few underground, hush hush, ARG-type urban games for a number of blue chip clients recently and have decided to open up the experience for a limited time only over this summer season.
Designed by us and ADDventure Co. / Felix Unite with in-games appearances by , and we’ve packaged it as the ultimate team building, year-end function event.
Spots are limited, get in touch now.
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Posted on 17. Oct, 2008 by .
While SAA pilots are whining about silly things like ‘workers rights’ and ‘flight hours’, Kiwi airline pilots are strapping on harnesses and painting the company billboards in the busy streets of London. []
That’s a dedicated employee for you right there. Having the PR and the ad campaign all rolled into one makes great sense to us.
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Posted on 16. Oct, 2008 by .
We’ve done a few underground, hush hush, ARG-type urban games for a number of blue chip clients recently and have decided to open up the experience for a limited time only over this summer season.
Designed by us and ADDventure Co. / Felix Unite with in-games appearances by , and we’ve packaged it as the ultimate team building, year-end function event.
Spots are limited, get in touch now.
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Remember the movie The Game – the one where Michael Douglas runs around not sure what’s real and what’s part of the game his brother has bought him for his birthday? Yes?
Well…that’s a good example of an alternate reality game. [check out ]
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We have a short, sexy 2hr inner city Cape Town version and a longer, more adverturous 5hr version.
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We have a cool sponsorship of new N95 handsets from Nokia, which we’ll let you play with. You’ll be following a route mapped out with the help of these phones and other crypic ways.
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Minimum of 10, maximum of 250.
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Urban Assault [the 5hr tour] is not for sissies, but a good day out for your team or as a unique event to spoil your best clients.
The Long Story [the shorter 2hr version] is an inner city bolt for those who enjoy a bit of a run and a laugh.
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No – we’ll give you a full briefing before hand on the technology, which we use as part of the event. If you can understand an average day’s posting on Cherryflava it’s a no brainer for you.
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It depends on the size of your group and how much extra ‘flava’ you add to your event, but prices start at R350 per person up to R850 per person.
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Check out The Game’s trailer for an example…
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Posted on 16. Oct, 2008 by .
A shopping bag that’s designed to make you look like you’re carrying a crate of beer around – genius.
Giving street cred to grannies and fratboys alike. This is real design with a positive purpose.
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Posted on 15. Oct, 2008 by .
South Africans are a talented bunch. If you didn’t know that…go now and start spreading that rumour.
A new website has just been born that plans to showcase the very best ‘underground’ [correction - make that any sized...mini or maxi agency] SA work out there for all to see.
‘…sometimes some of the best stuff never sees the light – either
because it’s been too underground, or it never made it to the final
stages of production (for whatever reason).Between 10 and 5 hopes to solve that problem. We’re asking people to
put up between 5 and 10 of what they think is their best work – it can
be work that was seen by everyone as a TV ad during the Currie Cup
final, something that was sent out as an internal design document or a
concept party that only 50 people attended. We want to know what you’ve
been working on.’ [Thanks Uno]
Go have a look see – and if you’re a creative agency…send them stuff so that we can all see what you’re up to.
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Posted on 14. Oct, 2008 by .
At 78, thanks to a touch of Photoshop (no doubt) and a trained Annie Leibovitz lens, Sean Connery has still got it.
The original 007 is the new face of Louis Vuitton, following on from amongst others Keith Richards and Mikhail Gorbachev.
Connery, who recently turned 78, is pictured sitting on a rough
wooden landing stage on a beach near his home in the Bahamas with a
waterproof version of Louis Vuitton’s Keepall travel bag next to him.The
strapline for the ad, created by Ogilvy & Mather, reads: "There are
journeys that turn into legends. Bahamas islands, 10:07".
Not sure if this is a poor replica of the original pic, but Mr Connery’s hand does look rather odd in this shot. It’s almost as if they dragged and dropped the wrong sized appendage into the shot. Or maybe that’s just this morning’s strong Arabic kicking in.
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Posted on 13. Oct, 2008 by .
Using QR Codes, online videos, telephone numbers and real life addresses – the new Bond film ‘The Quantum Solace’ is being introduced to Aussies with an ARG courtesy of Sony.
With our own staging of commercial ARGs here in Cape Town, it’s always good to see this exciting medium being used as an official marketing launch platform.
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And on that note….
Many thanks to our own urban game sponsoring partners: Nokia, Coffeeright, Jack Black Beer and Red Bull and Felix Unite for Saturday’s Dimension Data event.
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Posted on 10. Oct, 2008 by .
What 007 has done for Aston Martin, he could subtly be doing for brand South Africa.
The paparrazzi have snapped Daniel Craig [broken arm and all] walking around with a rather familiar flag attached to his DB9 ignition key.
Once again, the team tasked to promote brand South Africa have pulled a MASSIVE rabbit outta the hat with this one [look carefully at the keyring he's holding in this pic]
Now you’ve got the entire tabloid reading United States population wondering and speculating if the keyring is a symbol of his sexual orientation or the logo of the new hybrid he’s driving.
Genius.
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Posted on 09. Oct, 2008 by .
It’s not easy to dance around the subject of the real benefits of condom usage when it comes to advertising.
Demonstrating their application on broomsticks is not only very misleading – it’s not addressing the main purpose of the item head on, in a blunt way that says it like it is.
Luckily Belgium doesn’t seem to have a problem using real penises in their condom advertising, an to top it all off…they’ve refreshingly even dressed them up like little super heroes pop culture stars.
[WARNING: If you are squeamish about seeing graphically enhanced pictures of male genitalia, than please turn away from this link now]
That’s real advertising for you. No innuendo…no beating around the bush…just straight talking from the hip.
[via ]