Breaking News: The latest trend in South African news broadcasting…complimentary comedy
Posted on 22. Oct, 2008 by Jonathan Cherry in Branding
As if recent political programming in South Africa wasn’t entertaining enough, the SABC have stumbled upon a brilliant strategy ensuring their otherwise dull programming gets a fair whack of viral exposure online.
Taking advantage of the oldest schoolboy trick in the book – watch Nhlanhla Nene, Chairperson of the South African parliamentary finance portfolio commitee in an interview, which aired on SABC 2 last night.
Something tells us that budget cuts over at the national broadcaster’s studios are seriously starting to affect quality programming.
Classic.
3 Responses to “Breaking News: The latest trend in South African news broadcasting…complimentary comedy”
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Maximillian Kaizen
22. Oct, 2008
Chairperson indeed!! fell off my own chair laughing. thx Mr Cherry.
PS. thank you the legendary urban tour for Nomadic Marketing – you guys are brillliant.
..ah yes, and as promised: http://watsonadventures.com/ the outstanding Watson Adventures for when you’re next in NYC
Ross
24. Oct, 2008
This is a sure sign that SABC2’s furniture budget is too small, or the government are a bunch of fatcats?
Colin Brazendale
24. Oct, 2008
This video puts SA back on the world map again. I am getting chain mail from the UK and USA with this video. Thank you Mr Nene!