Do you want a sexy bank?
Posted on 10. Jul, 2008 by Jonathan Cherry in Uncategorized
Barclays Bank in the UK have called on a retail design expert – responsable for designing a chain of American
Starbucks-style open-plan retail bank branches, complete with khaki-clad concierges and
play areas equipped with Gameboys – to redo the look of Barclays retail.
The new look apparently draws inspiration from Apple stores and Tesco [the UK supermarket chain].
The new Manchester branch is experimenting with a ying-yang-shaped
queue, broken up by waist-height pillars housing computer games. The
branch’s space-age information desk is pure Apple store, while, according to
Ms Dodd: “We’re trialling a lot of different queueing methodologies – people
do PhDs on this stuff.”
So would you prefer a fancy bank branch or a cheaper rates structure and staff that return phone calls?
Actually a nice cuppa Starbucks and a game of Super Mario on a Wii before we go suck up to the bank manager about that outstanding R300k installment we can’t meet, may just calm the nerves somewhat.
Read more: Barclays banks on funky design to lure customers – Times Online
[via]
3 Responses to “Do you want a sexy bank?”
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Daniel Hoffmann-Gill
10. Jul, 2008
“I’m bringing sexy bank…”
Kallie Erasmus
10. Jul, 2008
Isn’t it strange that in an increasingly virtual world it’s the real real stuff that still sells? A funky bank you can actually go into, a demo car you can drive ….
Insist on joy in spite of everything!
jacki janse van rensburg
14. Jul, 2008
it can only be better that standard bank benoni… i wish banks would focus on giving better service for lower prices. now there is a mindblowing concept!