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Posted on 30. May, 2008 by .
Porky Hefer, the brains trust behind Cape Town creative hot house The Animal Farm, is becoming a Farmacist and has designed a couple of snappy house items, which go on show at Rooms on View the décor/lifestyle/thingey/show up in Johannesburg.
Not sure if they are part of the line up, but we particularly like these two fine examples of mats which are almost guaranteed to trap any amount of dirt that comes their way. George Bush can take the front door position, Bob at his usual back door post and we can just discard the Thabo version along with the rest of the rubbish.
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Posted on 29. May, 2008 by .
After…
Outdoor advertising magically turns into urban wallpaper right after you’ve seen it just once, but should the heroine’s head get chopped off sometime in-between – you get an exciting mix of shock and delight that makes the paid-for space so much more worth the effort.
Before….
Serves them right for putting the thing so close to the pavement. [thank you Rory]
viagra price uk Decapitator photoset –
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Posted on 28. May, 2008 by .
Using a briefcase, a GPS device and the services of DHL, Erik Nordenankar has created a giant self-portrait on the map of the earth.
The art work spans 6 continents and 62 different countries and is a pretty impressive demonstration on the part of DHL.
[ of how it was made]
Wonder how many glaciers were destroyed as a result of this little stunt?
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viagra price uk Ok – it sounded a bit too good to be true that DHL were so efficient at sending a package to the right destination every time.
Turns out [thanks Darryn] that the project is a theoretical one. The package did not in fact travel. Good idea all the same. Guess we were well spoofed.
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Posted on 27. May, 2008 by .
A bit like an old Lionel Richie hit that just won’t stop playing in your head, Vernon Koekemoer is out selling stuff again…this time it’s a spicy double thigh and chip combo, which is supported by a small cameo from a very believable Chuck Norris look-a-like.
Opinionated commentary seems kind of pointless after witnessing this spectacle of commercialism.
What could possibly be the next move for ‘The Koek’? Maybe he should be elected to parliament. Vern’s outfit will allow him to fit in quiet easily and he’ll surely to do a better job than what’s been done at the moment.
Vote VKM [Vernon Koekemoer Movement] for progressive change.
[thanks Justin for sending in]
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Posted on 26. May, 2008 by .
South African ad industry lovefest, the Loerie awards, is set for party time in July. But before you can get smashed on free Klippies and grams of coke in Margate…you have to enter something creative in order to get your hands onto a little metal bird, and the new deadline is approaching faster than another petrol price increase.
Lucky for you, the submission
deadline for The Loerie Awards has been extended to 31 May 2008.
If you think you’ve done work worthy of praise and high-fives, submissions are via:
[thanks Simone]
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Posted on 26. May, 2008 by .
David Bullard, South Africa’s most controversial crack dealer newspaper columnist appears to be following in the steps of Kate Moss and Amy Winehouse, by emerging from public ridicule more famous and immeasurably wealthier than before, when he was towing the line.
Unapologetically arrogant Mr B is the star of the new Carl’s Jnr burger ad Car Magazine radio ad, promoting their coverage of the Aston Martin DBS, which apart from 007′s cigar-stained thumbs up…doesn’t really need much promotion.
What’s next for teflon Mr B? A photo spread for Louis Vuitton shot by Annie Leibovitz re-enacting the day he gathered his old ashtray and whiskey tumbler for the last time from the Sunday Times offices?
[thanks Jane]
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Posted on 23. May, 2008 by .
Here’s a pretty cool on-line exercise to do while you clock watch for the rest of Friday.
Brand Tags: A collective experiment in brand perception. All tags are generated by people like you, and it’s fascinating to see what the world really thinks about brands like , and .
Eye-opening if you’re a brand manager – and certainly a damn side more accurate and honest than any over-priced focus-group you can order.
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Posted on 23. May, 2008 by .
Very soon, ordering and paying for a heavily branded slice of dead cow will be that much easier thanks to the clever folks in Japan and the marvel of those pesky RFID things we were going on about yesterday..
After nearly a year in development, McDonalds Japan has finally released it’s innovative new Kazasu Coupon (Contactless Coupon) loyalty and payment program.
Kazasu Coupon uses Felica RFID technology installed in most modern
Japanese phones to create the first program of this type, allowing
customers to choose their meals, redeem coupons, and pay for purchases
all with their mobile phones.To join, customers must download an application to their phones and
register via mobile web, allowing them to choose the coupons they like.
When making their purchase at McDonalds, the coupon is redeemed by
placing the phone near the RFID reader at the register, instantly
adding the item to the order.
Considering that South Africa is only just behind Japan in it’s love of mobile phones, it would make sense therefore that credit card-type payments could very soon be migrating to cellphones in this way.
And with more people having access to phones rather than a fixed bank account – it would make a whole herd of buying sense as well. Just don’t let Tito hear about this – he’ll ban such nonsense before it takes hold.
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Posted on 22. May, 2008 by .
Having about the need to make World Cup 2010 a marketing master piece, it’s good to know the Chinese are thinking ahead and plan to use RFID technology in the tickets for this year’s Olympic games to ‘interact’ with spectators [more than just putting them under arrest for loose 'Free Tibet' statements] during the event.
RFID tags are those annoying alarm things retailers put on CDs and Diesel jeans to make sure you don’t accidentally leave their store without shelling out your hard earned cash for their stuff. Naughty naughty.
The Chinese are planning to use the tech to cut down on fake tickets and possibly provide useful information on seating and navigating venues throughout Beijing. Plus theirs the added bonus of marketers now being able to ‘talk’ to fans as they move around the city.
‘Hey big boy. Feel like a smoke and a pancake. a bong and a blitz, a cigarette and a waffle? Just walk this way.’
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RFID Olympic games tickets –
RFID Chips Adopted For Door Ticket Of Beijing Olympic Games –
World cup marketing clock is ticking –
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Posted on 21. May, 2008 by .
These days, you’ve got to be fairly cash-flush to drive around like this.
This ad was shot in Cape Town’s CBD. Real paint was used, but a lot of it was computer generated images, which meant that a month was spent on post production to combine the CGI of the paint with the footage shot in Cape Town.
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