advert

When product branding goes horribly wrong

Posted on 25. Feb, 2008 by Jonathan Cherry in Branding

23022008201

Spotted while on a weekend road trip, proudly displayed at one of the Cape’s most popular farm stores….chocolate coated raisins branded as Baboon / Elephant / Ostrich [pick your beast] droppings.

Apart from a 5 year old with a natural fascination with animal poop. why would anyone pay to pop a chocolate baboon dropping into their mouths. A nasty misadventure into the world of confectionery branding.

23022008202

23022008203

2 Responses to “When product branding goes horribly wrong”

  1. IdeaLog

    25. Feb, 2008

    Buagaga. My mind can’t realise that. Who is the producer of that chocolate shit?

  2. Cru Master

    26. Feb, 2008

    well its just been featured here as a novelty.. and def stand out on the shelf as something different. think its aimed at tourists though – ive actually seen some POM’s going barking mad about the packaging…”ooooiii granny bella would love a box of these, how funny!”
    i do agree though – its an interesting angle to take on packaging.

Leave a Reply

Spam Protection by WP-SpamFree

Security Code:

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