iCatching: Turns out anti-drinking campaigns may actually promote drinking
Posted on 10. Dec, 2007 by Jonathan Cherry in Uncategorized
- Hallelujah – some flash, scientific blokes armed with pocket protectors and test tubes have come to the same conclusion we’ve suspected for some time now – that those cheesy ‘don’t drink and drive’ ads actually end up promoting the very behaviour they are trying to stop.
Read: Warning on Anti-drinking adverts – BBC
- The headline reads – ‘Armed Robbers strike Nando’s outlet’. Nando’s and a headline like that must equal marketing campaign. Surely….come on!
Read: Armed robbers strike Nando’s outlet – M&G
- Apparently the security guys at N1 City mall are using Segways to catch perps. [There goes the cool factor on that brand.] Just in time for Toyota to reveal their proposal for a personal transporter of the future called the i-Real.
More: i-Real – TFOT, video evidence here.
- In lesson no. 34 of how to make a commercial, which stands a chance of being distributed by millions of web users for free – make a funny ad which would normally be banned by the ASA. Here’s a good example of this technique.
