Cherryflava

The rise of bite-sized

Posted on 01. Oct, 2007 by Jonathan Cherry in Uncategorized

Have you ever wondered what a business project would be like if it was put together like a Twenty20 tournament or a theatre production? Short, sharp, in-and-out, to the point….a bit like the rising business trend of pop-up retail.

We wrote about it in this week’s Times column:

From smaller packets of cheese-flavoured biscuits to international
cricket tournaments, there is certainly a growing demand for neatly
packaged, bite-sized morsels of just about anything.

The recent success of the Twenty20 world cup just goes to show that
more and more people are looking for a quick, power-packed three hours
of sporting entertainment, so that they can leave, having had a good
night out, which can then be flowed up by dinner and a movie or
whatever else they want to do with the rest of their day now that they
have more time on their hands.

Read the rest over on our Times blogumn here