http://www.cherryflava.com/cherryflava/2007/09/eskom-wasting-billboard-space.html Trends and Innovation Thu, 18 Mar 2010 14:48:05 +0200 http://wordpress.org/?v=2.8.4 hourly 1 http://www.cherryflava.com/cherryflava/2007/09/eskom-wasting-billboard-space.html/comment-page-1#comment-885 Christopher de Beer Wed, 26 Sep 2007 11:26:56 +0000 http://www.cherryflava.dreamhosters.com/?p=704#comment-885 I think its a cool ad, the fact that so many south african have a negative image of eskom, and the fact that they DO have the monopoly. It doesnt matter that they telling the public to uses their product less, its about casting themselves in a good public light (no pun intended). Any way I think Its really cool. and as much as Im probably immune to that kind of brand advertising (being a graphic designer) I still think its great. I think its a cool ad, the fact that so many south african have a negative image of eskom, and the fact that they DO have the monopoly. It doesnt matter that they telling the public to uses their product less, its about casting themselves in a good public light (no pun intended).
Any way I think Its really cool. and as much as Im probably immune to that kind of brand advertising (being a graphic designer) I still think its great.

]]> http://www.cherryflava.com/cherryflava/2007/09/eskom-wasting-billboard-space.html/comment-page-1#comment-884 Andrew Tue, 25 Sep 2007 14:25:56 +0000 http://www.cherryflava.dreamhosters.com/?p=704#comment-884 Amazing that you can win a Loerie for telling your customers to not use your product. Imagine it was a Coke billboard telling everyone to only drink one can a week. It must be tough working in the marketing department of a monopoly. Nothing you learnt at Varsity would apply. Amazing that you can win a Loerie for telling your customers to not use your product. Imagine it was a Coke billboard telling everyone to only drink one can a week.
It must be tough working in the marketing department of a monopoly. Nothing you learnt at Varsity would apply.

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