New Nintendo Wii ad smashes YouTube records
A marketer's wet dream is happening on YouTube right now.
The new official Nintendo Wii commercial is breaking YouTube viewing records.
Daily winners usually chart between 20,000-60,000 views; the Wii commercial? It's been viewed 738,986 times -- and counting -- making it the most watched video anywhere on YouTube.
Embedding has been disabled - so you can join the global queue over at YouTube here.
All those people lining up to see your ad - and not a media penny in sight.
Just makes us want to shout 'Hallelujah'.
[via Joystiq]





what an utterly average ad. really hard to believe it's getting so many hits. sho
Posted by: notch johnson | November 16, 2006 at 06:12 PM
Have to agree with you there Johnson. Obviously just massive hype for the product driving traffic to the ad.
Posted by: Cherryflava | November 16, 2006 at 09:19 PM
Have you perhaps thought about the amount of money Nintendo payed Google/Youtube to ensure it was a success!
Posted by: Dave | November 17, 2006 at 11:35 AM
Perhaps a stupid question, but what's the logic behind disabling embedding? Why would Nintendo (or its marketers) want to cap the ad's obvious viral potential? All I can come up with is an issue relating to YouTube server capacity or something, but I know close to shit about that stuff.
Posted by: the salami from killarney | November 17, 2006 at 01:03 PM