Beer is yum for mum
Posted on 20. Sep, 2006 by Jonathan Cherry in Advertising
Advertising gossip doing the Internet right now; is this heavily-photoshopped, Brazilian, non-alcoholic beer print ad for the Nova Schin brand.
As you can clearly see, this beer brand believes that their competitive edge is to appeal to the pregnant, supermodel market who are rather keen on the taste of beer, but not the alcohol.
Why should you let a silly thing like pregnancy stop you from enjoying the flava and enjoyment of chugging your favourite yeasty brew – right?
But, to be honest – what’s the point of drinking beer if its not going to result in you getting a complimentary pair of goggles for your effort?
Next? Alcohol-free Caipirinha?
Nova Schin – Because beer, pregnancy, the beach and photoshop should never be mutually exclusive.
Classy.
[Found via Advertising for peanuts]
3 Responses to “Beer is yum for mum”
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Rocket
20. Sep, 2006
I agree wholeheartedly! When my wife was pregnant, I felt the need to have an extra one every day! I saw absolutely no need to abstain because of the pregnancy!
bitacle.org
21. Sep, 2006
Bitacle Blog Search Archive – Beer is yum for mum
[...]
Advertising gossip doing the Internet right now; is this heavily-photoshopped, Brazilian, non-alcoholic beer print ad for the Nova Schin brand. [...]
Igho
14. Jan, 2011
pregnant wife for a beer …… I think the action is less ethical because it can interfere with the fetus.