Gisele Bündchen the new face of Apple?
Posted on 02. Jun, 2006 by Cassandra in Technology
Apple are going the celeb endorsement route again.
What Carrie Bradshaw did for the sale of Macs to woman in the 90′s – Brazilian supermodel Gisele Bündchen will do for the promotion of the brand to geeks who are tired of the fat and thin guy thing they’re running now.
The question here: Will the ads be believable?
Are Apple Macs so easy to use that even a supermodel can understand how the thing works (nenhuma ofensa a seu intellect Gisele – é justo uma coisa da percepção, você que é um supermodel e tudo).
There was a time when supermodels were used to endorse just about everything – then it was the turn of Hollywood stars – then the average Joe was the hero.
Could Apple be turning the clock back to Supermodel time?









Mo
02. Jun, 2006
At least its a pretty face. I might actually watch the Ads now
redsaid
02. Jun, 2006
“Supermodel Time.” Would that include “time to eat something?”
Sorry, couldn’t resist.
Jeromy P.
02. Jun, 2006
Good for Apple. Gisele, besides being the hottest woman on the planet, is also very good with sales. She sells cellphones, lingerie, perfums, sunglasses, credit cards… and now Macs!
Cherryflava
02. Jun, 2006
That’s a hell of alot of stuff to carry around for one woman.
Dolce
02. Jun, 2006
Not a bad idea – if she can work them out, so can I (well, that’s the theory, I suppose)….been pondering about a new laptop – any recommendations??
Erik Flowers
07. Jun, 2006
All they have to do is have her sitting nude with a 17 inch powerbook on her lap barley covering any nipplage… I’d buy one.
And maybe some ipod head phones plugged in to it.