Moneyball – a movie about disruptive innovation
Innovation

Moneyball – a movie about disruptive innovation

On the surface of it, the movie Moneyball is about baseball. But it is also a great movie about disruptive innovation too. The film is…

Fast Company Magazine coming to South Africa
Business

Fast Company Magazine coming to South Africa

Fast Company – the magazine for business innovators – is set to launch a South African edition in October this year. FAST COMPANY, the most…

10 industries for the next 10 years
Business

10 industries for the next 10 years

In a gold rush, you want to be the guy selling the spades. For numerous reasons, the world is experiencing a radical shift in its…

Dear Kitten – an ad to warm your heart
Advertising

Dear Kitten – an ad to warm your heart

This ad, ‘Dear Kitten’, for Friskies will warm even the coldest heart. If Buzzfeed are now doing ads, everyone else in the industry may as…

Reconsider South Africa
Advertising

Reconsider South Africa

Tourism is our most valuable resources as a country. Our gold and diamond fields will one day dry up, but tourism is an industry that…

What you can learn from the EFF
Business

What you can learn from the EFF

Agang went into this general election with no obvious indication of what they stood for as a political party. Their leader seems to be a…

Idris Elba for Oude Meester
Advertising

Idris Elba for Oude Meester

You’ve probably already enjoyed the talents of international movie star Idris Elba in the local Oude Meester ‘Mastery in the Making’ brandy ad, but we…

Should the use of Photoshop in advertising be regulated?
Advertising

Should the use of Photoshop in advertising be regulated?

Is it okay that Kim Kardashian’s thighs get Photoshopped and sculpted to perfection when her image is used to sell a pair of running shoes?…

Bags made from old rugby jerseys
Start up

Bags made from old rugby jerseys

Wouldn’t you just love a sports bag that was once the jersey worn by Joel Stransky at the 1995 Rugby World Cup? Well 1Bag1Match is…

Six easy steps to becoming an online copywriting whizz
Business

Six easy steps to becoming an online copywriting whizz

Online copywriting is fast becoming one of the most important skills to master in the modern marketer’s arsenal. Whether it’s getting the most out of…

Another emotionally charged Thai commercial is viral gold
Advertising

Another emotionally charged Thai commercial is viral gold

This time for an insurance company, this is another ‘life lesson’ Thai TVC that just tells a simple story of generosity, but is somehow a…

Gary Busey meets the new Amazon Fire TV
Advertising

Gary Busey meets the new Amazon Fire TV

Amazon have just announced the new Amazon Fire TV device and have a new TV ad featuring Gary Busey in the starring role. We have a…

Do it for Denmark
Advertising

Do it for Denmark

A travel agency in Denmark is marketing a crafty solution to the country’s ageing population problem, a competition involving the making of a baby. Seems…

Japanese chewing gum ad is perfect
Advertising

Japanese chewing gum ad is perfect

We’ve given up counting the number of times we’ve suggested giant cats when asked ‘how do you make an ad go viral?’. But this Japanese…

Who wins when brands argue in public?
Business

Who wins when brands argue in public?

For a while now two of South Africa’s cellular giants, MTN and Cell C, have been sitting together at the back of the classroom pulling…

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