Cherryflava Picks: Our Top 10 Ads of 2014

Cherryflava Picks: Our Top 10 Ads of 2014

It’s an exciting time for brand builders. Online platforms are opening up untold opportunities for brands to share layered nuggets of communication with willing audiences…

Lift your copywriting game in 2015

Lift your copywriting game in 2015

Effective online copywriting is fast becoming an expected professional skill for anyone involved in a marketing or creative field of work. It is generally assumed…

Is being South African a barrier to entry?

Is being South African a barrier to entry?

Do you find that as a South African business with global aspirations that your South African roots are a liability when doing business internationally? There…

John Lewis or Sainsbury’s

John Lewis or Sainsbury’s

There are now two Christmas ads from UK retailers that are shooting the lights out online, the most recent one being the new Sainsbury’s Christmas…

Fantasy brands

Fantasy brands

Building a compelling fantasy brand is all about the ancient art of great storytelling. Luxury brands need the illusion of fantasy to make us lust…

Blame Apple

Blame Apple

The President of Finland is blaming Apple for his country’s economic downturn. The Apple iPhone, he says, killed Nokia and the iPad has put a…

Maybe you just got lucky

Maybe you just got lucky

How much does luck play into the formula of success? There are countless sources of information that are available detailing the ‘7 steps to this’…

You can’t afford to play by the rules

You can’t afford to play by the rules

One of our favourite movies is Moneyball. It’s as much a movie about innovation as it is about baseball. If you haven’t seen it already,…

The Ride by Levi’s Commuter

The Ride by Levi’s Commuter

There aren’t a lot of people that commute by bicycle in South Africa. We have a dedicated car culture and bicycles are largely seen as…

Skyscrapers: Who designs like this?

Skyscrapers: Who designs like this?

In an earthquake – which do you think will fare better. skyscrapers or mountains? Have you noticed that when nature creates something, it’s quite random…

Don’t give up your day job

Don’t give up your day job

Making money from your passion is not easy. You may feel that life is not worth living unless you are following your dreams and doing…

Metallica’s James Hetfield for Guitar Center

Metallica’s James Hetfield for Guitar Center

If we were to host another Brand Hooligans conference tomorrow, James Hetfield from Metallica would be on our wishlist of speakers. Decades of heading up…

Guide to Good Business

Guide to Good Business

What exactly is ‘good business’? Profit? – sure. Making a positive contribution? – probably. Saving the world? – yeah, okay. The Monocle Guide to Good…

Reebok endorse Tim Noakes with branded bacon

Reebok endorse Tim Noakes with branded bacon

Reebok have taken Prof Tim Noakes’ message to heart and launched a Reebok branded pack of bacon. The bacon itself is a pure as the…

African Bank: Why business model design is key

African Bank: Why business model design is key

If you’re an African Bank shareholder right now, you’ll probably not be in a very good mood. The JSE-listed microlender’s share price has plummeted like…

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